5th Annual International Colloquium on Branding, 24-27 July 2017, Athens, Greece
|1||A Panel on Place Branding|
organized by the Athens Institute for Education and Research (ATINER)
Academic Member Responsible for the Panel:
Dr. Cleopatra Veloutsou, Head, Marketing Research Unit, ATINER & Senior Lecturer of Marketing, University of Glasgow, U.K.
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