BOOKS ON MARKETING & MANAGEMENT

Marketing from the Trenches: Perspectives on the Road Ahead

Edited by Nicolas Papadopoulos & Cleopatra Veloutsou

ISBN: 960-6672-06-9, 400 pages, Hardback
First published in 2006 by ATINER

Price: Hardcover: 90€ (It includes Shipping and Handling)

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Managing the Development of SMEs

Edited by Cleopatra Veloutsou

ISBN: 960-6672-02-6, 200 pages, Hardback
First published in 2006 by ATINER

Price: Hardcover: 80€ (It includes Shipping and Handling)

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International Reflections on Education and Business

Edited by Niki Kyriakidou

ISBN: 960-6672-05-0, 400 pages, Hardback
First published in 2006 by ATINER

Price: Hardcover: 90€ (It includes Shipping and Handling)

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From Small Firms to Multinationals:

Industrial, Entrepreneurial, Managerial, Financial, Fiscal, Transaction Cost and Consumer Perspectives in the Era of Globalisation

Edited by Ioannis-Dionysios Salavrakos
ISBN: 960-88672-5-8, 612 pages, Hardback
First published in 2006 by ATINER

Price: Hardcover: 100€ (It includes Shipping and Handling)

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Health Economics, Management and Policy

Edited by Dr. J.N. Yfantopoulos & G.T. Papanikos

ISBN: ISBN 960-88672-6-6, 432 pages, Hardback

Price: Hardcover: 90€ (It includes Shipping and Handling)

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The Modern Business Function and Environment
Edited by Cleopatra Veloutsou & Gregory T. Papanikos
ISBN: 960-88331-9-1, 814 pages, Hardback
First published in 2004 by ATINER

Price: Hardcover: 100€ (It includes Shipping and Handling)

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Aspects of Globalization, Regionalisation and Business
Edited by Ioannis-Dionysios Salavrakos
ISBN: 960-88331-4-0, 400 pages, Hardback
First published in 2004 by ATINER

Price: Hardcover: 80€ (It includes Shipping and Handling)

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Global Information Technology, Innovation and Entrepreneurship

Edited by Panagiotis Petratos

ISBN: 960-88331-0-8, 354 pages, Hardback

First published in 2004 by ATINER

Price: Hardcover: 80€ (It includes Shipping and Handling)

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Competition, Regulation and Protection:

Essays from an International Conference on Industrial Organization, Law and Economics

Edited by Gregory T. Papanikos

ISBN: 960-88331-3-2, 200 pages, Hardback

First published in 2004 by ATINER

Price: Hardcover: 80€ (It includes Shipping and Handling)

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The Economics and Management of Mega Athletic Events:

Olympic Games, Professional Sports, and Other Essays

Edited by Gregory T. Papanikos

ISBN: 960-87822-9-5, 317 pages, Hardback

First published in 2004 by ATINER

Price: Hardcover: 80€ (It includes Shipping and Handling)

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Communicating with Customers: Trends and Developments

Edited by Cleopatra Veloutsou

ISBN: 960-87822-2-8, 216 pages, 17cm x 25cm.

First Published: 2003

Price: Paperback: 40€ Hardcover: 80€ (It includes Shipping and Handling)

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Global Issues of Business

Edited by Gregory T. Papanikos & Cleopatra Veloutsou

Selected Papers from the 1^st International Conference on Business on 26-29 June 2003.

ISBN: 960-87822-2-8, 452 pages, 17cm x 25cm.

First Published: 2003

Price: Paperback: 40€ per Volume. Hardcover: 100€ (It includes Shipping and Handling)

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Issues of Health Economics and Health Management

Edited by Dr. Stephen Birch, Dr. John F. P. Bridges & Dr. Gregory T. Papanikos. Assisted by Zoi Boutsioli

ISBN: 960-87822-1-X, 200 pages, 17cm x 25cm.

First Published: 2003

Price: Paperback: 40€ Hardcover: 70€ (It includes Shipping and Handling)

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Health Economics and Health Management

Edited by Dr. Sotirios Soulis

ISBN: 960-02-1728-9, 248 pages, 17cm x 25cm.

First Published: 2002

Price: Paperback: 40€ (It includes Shipping and Handling)

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The Economics, the Management and the Marketing of Sports

Edited by Dr. Gregory T. Papanikos

Proceedings of the 2^nd International Conference of the Panhellenic Association of Sports Economists and Managers on February 25-26, 2002, Athens, Greece.

ISBN : 960-87102-1-9, 144 pages, 14cm x 20cm.

First Published: 2002

Price: Paperback: 30€ (It includes Shipping and Handling)

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