Global Media Researches from East to West

Edited by Mihalis Kuyucu

ISBN: 978-618-5065-23-2, 260 pages

First published in 2014 by ATINER

Price: Paperback: 40€ (It includes Shipping and Handling)

Electronic copy: 30€

 

Table of Contents

An Introduction to Global Media Researches

Mihalis Kuyucu

i

Part I: Journalism and Mass Media Studies

1.

Implications of the ‘Arab Spring’ on Turkish Media:  Newspapers Columns

Banu Dağtaş

3

2.

Information or Promotion? Medication Coverage in the Israeli Press

Anat Klin and Yovav Eshet

17

3.

Influence of the Blogosphere on Media Agenda: The Case of Swiss French Journalists Covering International Events

Katarina Stanoevska-Slabeva, Vittoria Sacco and Yoann Schenker

31

4.

The Press, the 2002 Miss World Protests in Nigeria and Counter-discourses of Globalization

Vitalis Torwel

47

5.

Quest for Identity: Representation of Ottoman Images in the Turkish Mass Media

Bahar Senem Çevik-Ersaydı

61

6.

Henriksen and Flora (1999) Revisited – A Literature Review

Gabriella Sandstig

73

Part II: Focus on  Media Business

7.

Covert Consolidation?Media Ownership in the U.S.

Danilo Yanich

95

8.

Challenges and Complexities of Media Regulation: A Comparative Study of Media Practices in Emerging Democracies

Ufuoma Akpojivi and Modestus Fosu

107

9.

Marketing of Radio Stations: A Research about How Radio Stations Market Themselves in Turkey

Mihalis Kuyucu

119

10.

An Evaluation of the Effectiveness of Sports Sponsorship among Football Fans in Egypt

Labiba Abdel-Naby Ibrahim

141

11.

General Strike through the Social Media Looking Glass: November 14th Strike Coverage by Spanish Mass Media Profiles in Facebook

Jesús Díaz del Campo and Francisco Segado Boj

155

12.

Juvenile Offenders’ Audience Preferences

Blerina Gjerazi

169

13.

Filming the Memory that Remains

Jeanne E. Clark

179

Part III: Education

14.

Teaching Media Ethics in Egypt: Reality and Prospects

Mona M. Farag

191

15.

"The Final Countdown" Apply Dis(ease)Ability: Teaching Methodology and Innovative Media Education in Function Solution/communication with Disability

Raffaella Conversano and Gaetano Manzulli

203

16.

Intercultural Communication and Modern Media Education

Alevtina A. Kolosova and Natalia V. Poplavskaya

215

17.

Peer Reviewed Journals and the Challenges of Open Access: A Portuguese Case Study

Anabela Gradim

225

18.

The Progress of the Multi-Theoretical Scheme of Uses and Gratifications and the Experience on the Model of "Values of Media Gratification"

Raquel Marques Carriço Ferreira

241