Media Research: Learning from the Past, Strategies for the Future

Edited by Geneviève A. Bonin and Yorgo Pasadeos

ISBN: 978-960-9549-46-2, 374 pages

First published in 2013 by ATINER

Price: Paperback: 50€ (It includes Shipping and Handling)

Electronic copy: 30€

Table of Contents

1.	Media Research: Learning from the Past, Strategies for the Future: An Introduction Geneviève A. Bonin and Yorgo Pasadeos	1
Part I: Traditional Media
2.	Film Censorship during the Portuguese Dictatorship (1926-1974) Leonor Areal	9
3.	Engaging the Apartheid Analogy in Israel/Palestine Jeanne Ellen Clark	21
4.	A Brief Analysis of Today’s Turkish Cinema Industry Okan Ormanlı	31
5.	The Relationship Between Cinema and Semiotics Rengin Ozan	41
6.	Content and Style Changes in BBC Radio News Bulletins and the Radio Newsroom Anya Luscombe	49
7.	Evolution of the Television News in France Alain Lamboux-Durand	61
8.	Analysis of Qatari Women Opinion and Attitudes towards Women’s Satellite Programs Saadia Izzeldin Malik	71
9.	Broadcasting of the State on Ethnic Language and Seeking Political Empathy Veli Polat	85
10.	Reproduction of Social Structure: A Comparative Study on Two Groups of Expatriate Minority Newspapers in Hong Kong Cindy Cheung-Kwan Chong	97
11.	Greek Image in the Turkish Printed Media Güven Büyükbaykal & Murat Mengü	109
Part II: Crisis and Violence
12.	A Multi-Sphere Violence against Arab Women Mahmoud Eid	127
13.	Governmental Crisis Communication and Media Relations under Terrorist Threat Elena Gryzunova	143
Part III: Education
14.	College Students’ Use of Social Media: Site Preferences, Uses and Gratifications Theory Revisited Bellarmine Ezumah	157
15.	The Relationship between University Educators’ Communication and Learning Styles Lucille Mazo & Ieo Thira	171
16.	Teaching Broadcasting Policy: A Case Study in Transliteracy Geneviève A. Bonin	183
17.	A 9/11 Coloring Book: Islamaphobic Propaganda or Educating Kids About Freedom? Catherine Ann Collins	195
Part IV: Advertising and Business Models
18.	Daily Deal Promotions: An Explorative Research on Consumers’ Motivations in Italy Ariela Mortara & Antonella Ardizzone	207
19.	Supply Chain Music Industry and Changing Business Models in Italy Antonella Ardizzone	221
20.	Funding Sources of Media in Catalan, Basque and Galician Languages: In Search of Sustainability Iñaki Zabaleta, Arantza Gutierrez, Carme Ferré Pavia, Itxaso Fernandez, Nicolás Xamardo & Santi Urrutia	235
21.	Absence Makes the Heart Grow Fonder: The Tory Party’s “LABOUR ISN’T WORKING” Poster Rachel Grainger	251
22.	Always Take the Weather with you, Unless you want your Digital Signage Advertising to be Effective Neal Van Loock, Iris Vermeir & Maggie Geuens	261
23.	Importance and Reflection of Integrated Marketing Communication in Restructuring of Turkish Brands: A Research Oriented to the Real Estate Sector Nilüfer Fatma Göksu	273
PART V: Technologıcal Applıcatıons and Beyond
24.	Sakura Trees and Ottoman Gardens: Two Cultures in One Place Arzu Toğuşlu Kızbaz & Murat Güresçi	289
25.	Tactile Media: Factors Affecting the Adoption of Touchscreen Smartphones among Consumers with Vision Loss Sapora L. Bradley	305
26.	“Work in Progress” – Designing Dis(ease)ability with Apps Aiming at Communicative Autonomy with People with Disabilities Raffaella Conversano, Gaetano Manzulli and Maurizio Binacchi	317
27.	Reading Practices of Online Newspapers in Poland Anna Tereszkiewicz	327
28.	Audiobooks: The Past Meets the Future in a Hybrid Medium Lucy Bednar	341
29.	Internet Addiction of Online Gaming among College Youth in Malaysia Karen Sabina Freeman	351