Challenges in International Communication
Edited by Margarita Kefalaki and Yorgo Pasadeos
ISBN: 978-960-9549-72-1,
322 pages
First published in 2012 by ATINER
Price: Paperback: 50€ (It includes Shipping and Handling)
Electronic copy: 30€
Table of Contents
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1. |
Challenges in International Communication:
An Introduction Margarita Kefalaki and Yorgo
Pasadeos |
1 |
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Part A: Media and
Communication |
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2. |
This Is War and Shepherds of Helmand:
Framing the Catherine Ann
Collins |
11 |
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3. |
Framing the Mavi Marmara:
Constructing/Controlling the Event Jeanne E. Clark |
23 |
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4. |
Online Book Marketing,
Selling and Distribution in Tang Mui Joo |
35 |
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5. |
Effective Media-monitoring
Reports: Framing, Measurement and Evaluation Mariam Gersamia |
47 |
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6. |
Television and
Personal Values in Moses Hamungole and Keith Roe |
55 |
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7. |
Media Literacy through Derrida's
Deconstruction: The Case of the Rejection of Anti-Militarists in Burcu Kaya
Erdem |
69 |
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8. |
Italian Governmental
Media Campaigns to Prevent HIV/AIDS: An Effectiveness Study Valentina Bazzarin and Pina Lalli |
81 |
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9. |
A Propaganda of
Commodities: Militarism in British Advertising Rachel Grainger |
95 |
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10. |
The Image of Woman in Television Program Nawiroh Vera |
105 |
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Part B: New Technology in
Communication |
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11. |
New Media, New Me: Using New
Media Technologies to Improve Health Literacy in Children at Risk for
Overweight and Obesity Kim Bissell and Scott
Parrott |
117 |
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12. |
Communicating
Environmental Issues in an Undergraduate Journal Lucille Mazo, Nicholas Chen, Andrea
Church, Melissa Cloutier, Danielle A. Paradis, Davin Robertson and
Courtney Rupertus |
129 |
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13. |
Some
Fuzzy Concepts in Human-computer Interaction Simone Diamanti |
141 |
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14. |
The Turkish Extreme Right Online Network: The
Case of the Nationalist Action Party’s Website Nazlı Ülbay
Aytuna |
153 |
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15. |
Who is the Owner
of Personal Data Base: Consumers’ Feelings and Concerns about Data Privacy in
Serpil
Karlıdağ and Zeliha Eser |
163 |
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16. |
Online Newspapers: Private or Public Spheres? Memory Mabika |
175 |
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17. |
Dali Osepashvili |
187 |
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18. |
Media Credibility
and Political Affiliation: A Malaysian Perspective Chan Eang Teng, Tang Mui Joo and Satwant
Singh A/L Karam Singh |
193 |
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19. |
“The Enchanted Maze” – Instructions - Research and
Technological Innovation for Integration Raffaella Conversano and Maurizio Binacchi |
207 |
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Part C: Communication Themes |
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20. |
The Raising of the
Exocet: The Use of
Heritage Charm to sanitise Warfare and the beginnings of Postmodern
War Representation in the Malvinas/Falklands
Conflict Will Barton |
221 |
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21. |
Masculinity
Unredeemed: Masochism, Masquerade and the Absent Other of Glen Donnar |
227 |
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22. |
Communicating the
City Identity: UNESCO Creative Cities Eleonora Diamanti |
239 |
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23. |
Cross-Cultural
Communication. Cultural Meeting with Islamic World Eugenia Laura Popa |
247 |
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24. |
Rhetoric Studies
in the New Era of Communication: Trends and
Perspectives Corina Barbaros |
257 |
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25. |
Turning Crisis into an Opportunity: 2009
Flood in Fatma Göksu and Murat Güreşçi |
269 |
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26. |
Social Value Structure and Advertisements Seda Çakar Mengü
and Ceyda Ilgaz Büyükbaykal |
289 |
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27. |
The Effectiveness of
Stadium Advertising on Brand Awareness Mert Batu |
299 |
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28. |
A General Outlook of Conjugal Union and Marriage
in Turkey in the Context of Popular Culture, New Media Öykü Ezgi
Yıldız, Ceyda Deneçli and Sevda Deneçli |
309 |
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