6th Annual International Conference on Small and Medium Sized Enterprises:

Management - Marketing - Economic Aspects

10-13 AUGUST 2009

ATHENS, GREECE

PROGRAM

Sponsored by the

Athens Institute for Education and Research (ATINER)

  

Conference Venue: St George Lycabettus Boutique Hotel, 2 Kleomenous Street, Lycabettus, Athens.

 

Organized by: ATINEP A.E. (atinerae@atiner.gr)

 

Administration: Fani Balaska, Eirini Lentzou, Katerina Maraki, Sylia Sakka.

 

  Organizing and Scientific Committee

  1. Dr. Gregory T. Papanikos, President and Director, ATINER.
  2. Dr. Cleopatra Veloutsou, Head, Marketing Research Unit, ATINER & Senior Lecturer in Marketing, Department of Business and Management, University of Glasgow, Scotland, U.K.
  3. Dr. Nicholas Pappas, Vice-President, ATINER & Professor, Sam Houston University, USA.
  4.  Dr. John Roufagalas, Head, Economic Research Unit, ATINER & Professor, Troy University, USA.
  5. Dr. Chris Sakellariou, Secretary, ATINER & Associate Professor, Nanyang University, Singapore.
  6. Dr. Peter Koveos, Head, Management Research Unit, ATINER & Professor, Syracuse University, USA.
  7. Peter Yannopoulos, Academic Member, ATINER & Associate Professor, Brock University, Canada.
  8. Dr. Panagiotis Petratos, Head, Computer Research Unit, ATINER & Assistant Professor of Computer Information Systems, California State University, Stanislaus, USA.
  9. Dr. David A. Frenkel, Head, Law Research Unit, ATINER & Professor, Ben-Gurion University, Beer-Sheva, Israel.
  10. Dr. Niki Kyriakidou, Academic Member, ATINER & Senior Lecturer of Human Resources Management, Leeds Business School, U.K.
  11. Dr. Margarita Kefalaki, Instructor, Department of Tourism of the Technological Institute of Piraeus & Department of Commerce and Advertising of the Technological Institute of Lamia & Researcher, ATINER.
  12. Mr. Christos Frantzeskakis, Researcher, ATINER.

 

 

CONFERENCE PROGRAM

 

(The time for each session includes a at least 10 minutes coffee break)

 

Monday, August 10th, 2009

08:30-09:00 Registration

09:00-09:30 Welcome and Opening Remarks

                Dr. Gregory T. Papanikos, President and Director, ATINER, Greece

                Dr. Nicholas Pappas, Vice-President, ATINER & Professor, Sam Houston University, USA.

                Dr. Cleopatra Veloutsou, Head, Marketing Research Unit, ATINER & Senior Lecturer in Marketing, Department of Business and Management, University of Glasgow, Scotland, U.K.

 

 

09:30-11:00 Monday, August 10th, 2009

Session I: Performance

Chair: Pappas, N., Vice-President, ATINER & Professor, Sam Houston University, USA.

  1. Dilling-Hansen, M., Professor, Aarhus University, Denmark. Small Firms Performance and Gibratís Law.
  2. Yilmaz, C., Assistant Professor, Afyon Kocatepe University, Turkey & Eleren, A., Assistant Professor, Afyon Kocatepe University, Turkey. A Financial Performance Measurement Model by Using TOPSIS Approach: Turkish Textile Manufacturing Companies.
  3. Bottani, E., Lecturer, University of Parma, Italy, Bigliardi, B., Lecturer, University of Parma, Italy, Dormio, A.I., Associate Professor, University of Parma, Italy & Colacino, P., Ph.D. Student, University of San Marino, Italy. A Balanced Scorecard Framework for the Mechanical Industry: A Case Study. (Monday, August 10th, 2009)

 

 11:00-12:30 Monday, August 10th, 2009

Session II: Management Issues ant the SMEs I

Chair: Kyriakidou, N., Academic Member, ATINER & Senior Lecturer of Human Resources Management, Leeds Business School, U.K

  1. Yannopoulos, P. Associate Professor, Brock University, Canada. First Mover Advantage Research: Implications for New Venture and Start Up Strategies.
  2. Carayannopoulos, S., Assistant Professor, Wilfrid Laurier University, Canada. Organizational Agility Ė When Youth Overpowers Experience. (Monday, August 10th, 2009)
  3. Eleren, A., Assistant Professor, Afyon Kocatepe University, Turkey & Yilmaz, C., Assistant Professor, Afyon Kocatepe University, Turkey. Assessment of Turkish Ceramic Manufacturing Companiesí Competitiveness and Compatibilities to EU in Consideration of Porterís Five Forces Model.
  4. Chang, J., Principal Lecturer, London South Bank University, U.K. Business Process Re-engineering Success in Small and Medium Sized Enterprises: Initial Evidence from Four Thai Case Studies.
  5. Bathala, C., Professor, Cleveland State University, USA. Incentive Structures in Small Firms. (Monday, August 10th, 2009)
  6. Henson, R., Senior Lecturer, University of Worcester, UK & Hallas, B., Director, Mar,ade Box Consulting, UK. SMEs, Information Security Management and the Recession.

 

12:30-13:30 LUNCH

 

13:30-15:00 Monday, August 10th, 2009

Session III: Marketing of SMEs I

Chair:  Yannopoulos, P., Associate Professor, Brock University, Canada

  1. Kumar, K., Professor, University of Michigan, USA. Strategy Type and Product Innovation: Comparing SMEs and MNEs in the Italian Yogurt Market. (Monday, 10th August 2009)
  2. Lin, T.L., Associate Professor, National Taipei University, China & Hsu, W.C., Researcher, Centre for International Business University, China. Entrepreneurship Brand Building and Competencies Adjusting of SMEs. A Resource Based Perspective.
  3. *Almansa Martinez, A., Professor, University of Malaga, Spain & Castillo Esparcia, A., Professor, University of Malaga, Spain. Business and Institutional Communication: Communication Strategies.
  4. Thomas, H., Lecturer, University of Wales, U.K. What are the Attractions of Wales? A Marketing Management Audit of SME Vistor Attractions in Wales. 

 

15:00-16:30 Monday, August 10th, 2009

Session IV: Financial Issues and the SMEs

Chair:  Lockwood, G., Lecturer, Kingís College London, U.K.

  1. Mahon, J., Dean and Professor, University of Maine, USA & McGowan, R., Professor, Boston College, USA. Competition in the Microfinance Industry.
  2. *Liu, J., Senior Lecturer, University of Salford, U.K. SMEs' Fixed Investment, Access to Capital Market and Financial Structure: Evidence from China.
  3. Laakso, M., Research Scientist, Helsinki University of Technology, Finland, Ukkonen, M., Research Scientist, Helsinki University of Technology, Finland, Forsblom, J., Research Scientist, Helsinki University of Technology, Finland, Haggman, A., Research Scientist, Helsinki University of Technology, Finland & Hamalainen, M., Research Manager, Helsinki University of Technology, Finland. SME Operations Development-Empirical Observations of Allocating Organizational Improvement Activities on the Basis of Cost Effect Estimations.
  4. Pasekova, M., Assistant Professor, Tomas Bata University on Zlin, Czech Republic & Mullerova, L., Professor, Tomas Bata University on Zlin, Czech Republic. Analysis of Problems in Reporting According to IAS/IFRS in SMEs in the Czech Republic.
  5. Parida, J., Professor, Utkal University, India. A Case of Optimality of the SME Investment-Effect of Linkage with Large Units-An India Perspective.  

 

 

20:30 - 22:30 GREEK NIGHT AND DINNER  

 

 

Tuesday, August 11th, 2009

 

09:00-10:30 Tuesday, August 11th, 2009

Session V: Management Issues and the SMEs II

Chair:  Liu, J., Senior Lecturer, University of Salford, U.K.

  1. *Pruzinsky, M., Head of Management and Marketing Department of Pedagogical Faculty, Catholic University in Ruzomberok, Slovakia & Mihalcova, B., Lecturer at Management Department of Faculty of Business Administration with seat in Kosice, University of Economy in Bratislava, Slovakia. Small and Medium Sized Enterprises Activities for Overcome of Crisis.
  2. Vemuri, S., Associate Professor, Charles Darwin University, Australia. Significance of Operating Environments in Planning Sustainable Remote Small to Medium Enterprises.
  3. *Delerue, H., Assistant Professor, University of Quebec at Montreal, Canada. SME Biotechnology Organizational Traits as Predictors of Secrecy.
  4. Lockwood, G., Lecturer, Kingís College London, U.K. An Analysis of Sexual Harassment Employment Tribunal Cases.
  5. Clusel, S., Ph.D. Student, CRC, Ecde des mines de Paris, AFNOR Groupe-DMI, Project Manager, France. Managing Occupational Health and Safety in Small and Medium Sized Enterprises: The French Approach.

 

 

10:30-12:30 Tuesday, August 11th, 2009

Session VI: SMEs and Innovation

Chair: Pruzinsky, M., Head of Management and Marketing Department of Pedagogical Faculty, Catholic University in Ruzomberok, Slovakia

  1. Forero-Pineda, C., Professor, University of Los Andes, Bogota Colombia. Business Networks and Innovation in SMEs of a Developing Country.
  2. Mohellebi, D., Professor, Mouloud Mammeri University, Tizimzou, Algeria & Oukil, M.S., Professor, King Fahd University, France. Development of Industrial Cluster and Innovation.
  3. *Mollas, F., Ph.D. Student, University of Teesside, U.K. Management Innovation in Small Firms: The Role of Owner-Managers.
  4. Baslevent, C., Associate Professor, Istanbul Bilgi University, Turkey. Gendered Aspects of Entrepreneurship in Turkeyís MSE Sector. (Tuesday, 11th August 2009)
  5. Lupu, A.G., Lecturer, Spiru Haret University, Romania & Lupu, F.A., Lecturer, Hiperyon University, Romania. Discovering and Applying the Protonegotiations in Merchandise Distribution Companies.
  6. Lupu, F.A., Lecturer, Hyperion University, Romania & Lupu, A.G., Lecturer, Spiru Haret University, Romania. Decisions in the medium Sizes Enterprises_Research in Merchandised Distribution Companies.

 

12:30-13:30 LUNCH 

 

13:30-15:00 Tuesday, August 11th, 2009

Session VII: Marketing of SMEs II

Chair: Delerue, H., Assistant Professor, University of Quebec at Montreal, Canada

1.      Callot, P., Professor, Groupe ESCEM, France. How to Create an Eco-Label Hotel.

2.      Poon, P., Associate Professor, Lingnan University, Hong Kong & Zhou, L., Professor, Lingnan University, Hong Kong. The Role of Trust in Direct Selling and Online Shopping.

3.      Ruiz Mora, I.M., Researcher, University of Malaga, Spain & Castillo Esparcia, A., Director, University of Malaga, Spain. Social Responsibility in Spain Analysis of the Major Financial Institutions.

   

15:00-16:00 Tuesday, August 11th, 2009

Session VIII: SMEs and International and Cross-Cultural Issues

Chair: Veloutsou, C., Head, Marketing Research Unit, ATINER & Senior Lecturer in Marketing, Department of Business and Management, University of Glasgow, Scotland, U.K.

1.    Sari D., Ph.D. Student, Monash University, Australia & Lecturer, Universitas Padjadjaran, Indonesia, Alam, Q., Lecturer, Monash University, Australia & Beaumont, N., Lecturer, Monash University, Australia. Determinants of SMEs Internationalisation: Evidence from Indonesia.

2.     Vlachos, G., Researcher, University of Glasgow, U.K. Entrepreneursí Decisions on Firm Internationalisation: Opportunity Recognition in Small High-tech University Spin off Firms.

  1. Yan, L., Lecturer, University of Greenwich, U.K. Revisiting Cross-Cultural Management in International Small- and Medium-Sized Enterprises: A Grounded Case Study.
  2. Kalfadellis, P., Lecturer, Monash University, Australia. Foreign SME Perceptions of the Relationship between Location Advantages and Repeat Investment in Australia.

 

20:00 - 21:00 DINNER

 

Wednesday, August 12th, 2009

Attica Tour: Departure at 07:55, Return at 13:00

 

 

Thursday, August 13th, 2009

CRUISE: Departure at 07:15, Return at 20:30