6th INTERNATIONAL
CONFERENCE ON COMMUNICATION
AND MASS MEDIA
CONFERENCE PROGRAM
May
19-20, 2008, Athens, Greece
Organized by
THE MASS MEDIA &
COMMUNICATION RESEARCH UNIT OF THE
ATHENS INSTITUTE FOR
EDUCATION AND RESEARCH
(AT.IN.E.R.)
Conference Venue: Athens Chamber of Small and Medium Sized Industries, 18 Akadimias Avenue, 1st Floor
(Close to Syntagma or Panepistimiou
Metro Station)
Organized by: ATINEP A.E. (atinerae@atiner.gr)
Administration:
Fani Balaska, Eirini Lentzou, Thomas Papanikos,
Sylia Sakka
Organizing and Scientific Committee
1.
Dr. Yorgo
Pasadeos, Professor, University of Alabama, USA.
2. Dr. Gregory T. Papanikos, Director,
ATINER.
- Dr. Thimios
Zaharopoulos, Professor &
Dean, Park University,
USA.
- Dr. Erol
Nezih Orhon, Associate
Professor, Anadolu
University, Turkey.
- Ioannis Vamvakitis,
Associate Tutor in Media and Film, University
of Sussex, U.K.
- Dr. Theophile
Theopanides, Honorary Professor, National
Technical University of Athens, Greece & University of Montreal Canada.
- Dr. Suzanne Buck, Professor, University Houston, USA.
- Dr. Joanne Gula,
Assistant Professor, Hawaii
Pacific University, USA.
- George Pavlou,
Assistant Professor, European
University, Cyprus.
- Dr. Stavroula
(Avra) Lyraki,
Lecturer, ECMU, Greece.
- Dr. Margarita Kefalaki, Researcher, ATINER, Greece.
Conference Program
(The time for each session
includes a 10 minutes coffee break)
Monday,
May 19th, 2008
07:30-08:00 Registration
08:00-08:15 Welcome and Opening
Remarks
1. Dr. Gregory T.
Papanikos, Director, ATINER.
2. Dr.
Yorgo Pasadeos, Professor,
University of Alabama, USA.
08:15-09:30 SESSION I
Chair: Dr. Yorgo Pasadeos,
Professor, University of Alabama,
USA.
1.
Merrick, B., Professor, United Arab Emirates University, United Arab Emirates. Mary Lou
Brown, Country Editor: Larry Flynt’s Gadfly in
Plains, Georgia.
2.
Marchi, R., Assistant Professor, Rutgers University, USA.
Race and the News: Coverage of MLK Day and Dia de los Muertos in two California
Dailies.
3.
Seceleanu, A., Lecturer, Andrei
Saguna University, Romania & Chirea –
Ungureanu, C., Lecturer, Andrei Saguna University, Romania. Language and Ethnic Alterity: Depreciative
References within the
Actual Romanian written Press.
4.
Andersson, U., PhD Student, University of Gothenburg, Sweden. Journalists’ Attitudes toward Readership
Studies.
5.
Zhang, L., Ph.D. Student, University of Leeds, U.K. Communicating EU
in China:
News Media, Foreign Policy, and National Interests.
09:30-11:00 SESSION II
Chair: Merrick, B., Professor, United Arab
Emirates University, United Arab
Emirates.
1.
Werkers, E., Researcher, ICRI-Kuleuven, Belgium. The Legal Implications of
Electronic Publishing in the 21st Century.
2.
Lee, H.-J., Master’s Course, Sungkyunkwan
University, Korea
& Chang, B., Lecturer, Sungkyunkwan University, Korea. The
Influence of Continuous Programming on CATV Channel
Brand Equity and Channel Loyalty.
3.
Lee, S., Master’s Course, Sungkyunkwan
University, Korea
& Chang, B., Lecturer, Sungkyunkwan University, Korea. Factors affecting the Adoption Behavior of DMB Service.
4.
Venkatesan, N., MA Student, Georgetown University, USA.
iReporting and its Effect of
Consumer Trust in Television News.
5. Turkel, S.,
Researcher, Izmir
University of Economics, Turkey.& Oksuz, B., Researcher, Izmir University
of Economics, Turkey. Media Relations and Corporate Web
Sites: A Case Study of the Most Admired Companies of Turkey. (Monday, May 19th,
2008)
11:00-12:30 SESSION III
Chair: Dr. Margarita Kefalaki,
Researcher, ATINER, Greece.
1. Papacharissi, Z., Associate Professor, Temple University, USA. The Virtual Sphere 2.0: The
Internet, the Public Sphere and Beyond. (Monday, May 19th, 2008)
2.
Vengerov,
A., Associate Professor, Ramapo
College, USA.
Modeling Media in Web 2.0
Environment.
3.
Chen, N., Associate Professor, Hong
Kong Baptist University, China.
Use of Weblogs vs. Traditional Media in PR Practice
in China:
A General Observation.
4.
Harris, T., Lecturer, University of Wales, UK. Who is the Father of the Internet? The Case for Donald Davies.
5.
Evens, T., Researcher, Ghent University, Belgium
& Mechant, P., Researcher, Ghent University, Belgium.
Why MySpace works: An Explorative Research into Key Success Factors of Social Network
Sites.
12:30-14:00 SESSION IV
Chair: Papacharissi, Z., Associate Professor, Temple University, USA
1. Grainger, R., Lecturer, University of Glamorgan, U.K. The Conditions of Artistic Creativity: British Poster and Print Advertising
during the 1970s.
2.
Berte, K., Researcher, Ghent University, Belgium.
Challenges
for TV Advertising in a Changing Media Environment.
3.
Ahmad, M.K.,
Ph.D. Student, University of Queensland, Australia & Harrison, J.,
Lecturer, University of Queensland, Australia. Cultural Sensitivity
in Health Promotion Program: Islamic Persuasive Communication.
14:00-15:30 SESSION V
Chair: Grainger, R., Lecturer, University of Glamorgan, U.K.
1. Cheang, J., Lecturer, University of Macau, China.
Does your Name
Project your Desired Image? Personal Names as the
Tool for Impression Management and its Effectiveness.
2. Ma, R., Professor. Hong Kong Baptist University, China. Media
Environment and Crisis Communication.
3. Vryncke, P.,
Professor, Ghent University,
Belgium. Even
Hidden Sex Can Sell! A Comparison of the Ad-Likeability Impact of Subliminal
Hidden Persuaders Versus Evolutionary Psychological
Cues.
4.
Werder, O., Assistant Professor, University of New Mexico, USA.
The Influence of Family, Peer and Media Communication on the Prosocial Behavior of Young Adults in two Cultures.
5.
Griffin, D.,
Assistant Professor, Wayne State
University, USA.
From form to function:
Navigating Organizational Crisis in the 21st Century.
15:30-16:30 LUNCH
21:30-23:00 GREEK NIGHT ENTERTAINMENT
Tuesday,
May 20th, 2008
08:00-09:30 SESSION VI
Chair: G.T. Papanikos, Director, ATINER.
1. Pavlou, G.,
Assistant Professor, European University Cyprus, Cyprus. D.W. Griffith’s Chases in Hearts of the World,
Broken Blossoms, Way Down East, and Orphans of the Storm and Their Impact on
Film.
2. Papaioannou, T., Assistant Professor, University
of Nicosia, Cyprus
& Roussou, N., Professor, University of Nicosia, Cyprus.
Young People and New Communication Technologies: Cross-media Consumption and
its Effects on Cognitive, Affective and Conative
Development.
3. Charalambides, E., Lecturer,
Frederick University, Cyprus, Karayianni, C.,
Researcher, Frederick University, Cyprus & Photiou,
I., Researcher, Frederick University, Cyprus. Analysis of the Cypriot Sketch in radio through
the work of Elli Avraamidou: The role of the Cypriot Woman and the Bicommunal Relations as presented in the Cypriot Sketch.
4. Samoili, I., PhD
Student, City University of New York,
USA. Contemporary Cinema: Reading the Film
Culture of Greece
through the Pages of the Cinema Journal during the Era of the Military Dictatorship.
5. Baya, D., Ph.D. Student, West University of Timisoara, Romania. The Concentration of Media
Ownership in Post-Communist Romania:
Supporting or Challenging Pluralism and Media Freedom?
09:30-11:00 SESSION VII
Chair: Pavlou, G.,
Assistant Professor, European University Cyprus, Cyprus.
1.
Smith, J., Chair & Professor, Angelo State University, USA, Smith,
A., Undergraduate Student, Angelo State University, USA & Smith, K.,
Undergraduate Student, Angelo State University, USA. Journalistic and Ethical
Issues with Crowd-Sourcing.
2.
Scheuer, J., Full-Time Writer, USA. Journalistic Excellence and
Democracy.
3.
Topic, M., Assistant Professor, University
of Zagreb, Croatia.
Journalism of Attachment. Did ITN lie?
4.
Pednekar-Magal, V., Associate Professor, Grand
Valley State University, USA.
Divided by Language: India’s
Newspapers.
5.
Sen, A., Associate Professor, Winston-Salem
State University, USA.
Media and the Environment: Reporting
the Global Warming & Environmental Crisis in the American Media.
11:00-12:30 SESSION VIII
Chair: Topic, M., Assistant Professor, University of Zagreb, Croatia.
1.
Sarikakis, K., Senior Lecturer, University
of Leeds, U.K.
The EU Approach to Media Convergence: The Tensions of
Culture and Commerce
2.
Kim, B., Master’s Course, Sungkyunkwan
University, Korea
& Chang, B., Lecturer, Sungkyukwan University, Korea. Stock Market Reactions to M&A Announcement of Media Companies.
3.
Lasmane, S., Researcher, University of Latvia, Latvia.
Some Tendencies in Contemporary Media Ethical Thinking.
4.
Syed Shahabuddin, S.H.H., Lecturer & Researcher, University Malaysia Terengganu, Malaysia.
Media: A Creative Institution. (Tuesday, May 20th 2008)
5.
Roberts, C., Professor, East
Tennessee State University, USA.
Evolving Globally for the International Cruise Passenger. (Tuesday, May 20th,
2008)
12:30-14:00 SESSION IX
Chair: Sarikakis, K.,
Senior Lecturer, University of Leeds,
U.K.
1. Drummond, W.,
Professor, University of California,
USA. Testing Facebook and MySpace
as Teaching Tools.
2.
Hashem, M., Professor, American University
of Sharjah, United Arab Emirates. Establishing an
American-Like Model of Communication Education in a Very Conservative Arab
Community: Lessons Learnt.
3.
Sidel, K., Assistant Dean, Zayed University, United Arabic Emirates. Diverse
Approaches to Arabian Communication/Journalism Education: Four Case Studies in Two Gulf
Countries.
4.
Sedu, N., PhD Student, University
of Queensland, Australia.
An Analysis of Press Freedom: An Islamic Perspective.
5. Gong, Q.,
Ph.D. Student, University of Leeds, U.K. Extended Media Public Sphere in China?
An Analysis of Media Coverage of “Income Disparity” Issue in Four Media
Discourses
14:00-15:30 SESSION X
Chair: Drummond, W.,
Professor, University of California,
USA.
1.
Richards, T., Associate Professor, Mount
Saint Vincent University, Canada. How Official Sources Influence the News Agenda, and the Implications for
Democracy.
2. Mitchell, R.,
Assistant Professor, James Madison University, USA, Nelson, L., Assistant
Professor, James Madison University, USA & Fife, E., Associate Professor,
James Madison University, USA. Actively Seeking Cynicism? The
Relationship of Corruption Perceptions and Media Exposure among Members of the
American Millennial Generation.
3. Braet, O.,
Researcher, Free University of
Brussels, Belgium.
Business Model Issues of Citizen Media.
4. Masouras, A.,
Ph.D. Student, University of Brighton,
U.K. Retheorising Media Diversity Assessment within the
Marketplace of Ideas Metaphor.
5. Marcos
Camilo, E.J., Professor,
University of Beira Interior, Portugal. Selling by Laughs. The
Place of Comedy on the Advertising Discourse. (Tuesday)
15:30-16:30 LUNCH
21:00-22:00 DINNER
Wednesday, May 21st, 2008
Archaeological
Tour
Thursday, May 22nd, 2008
CRUISE