1st International Conference
on
BUSINESS, ECONOMICS, MANAGEMENT AND
MARKETING
JUNE
26-29, 2003
Athens, Greece
CONFERENCE PROGRAM
Thursday, June 26, 2003
08:00-09:00 Registration (DELTA SCHOOL, 1A Rethymnou Street, Basement)
09:00-09:30 Welcome and Opening Remarks by
Dr. Gregory T.
Papanikos, Director, ATINER.
Dr.
Christos Sakellariou,
Assistant Professor, Nanyang Technological
University, Singapore and General Secretary,
ATINER.
Dr.
Aggelos Tsaklaganos,
Professor, Aristotelian University of
Thessaloniki and Head, Research Unit of Business,
ATINER.
09:30-11:00 SESSION I
Chairperson: Sakellariou, C.N., Assistant
Professor, Nanyang Technological
University, Singapore and General Secretary, ATINER.
Kitchen, P., Professor,
Hull University Business School, U.K., Critical Times: An Integrated Marketing
Communication Approach.
Bruno, G., Professor,
University of Rijeka, Croatia. Marketer’s and
Marketing Strategy Implementation: New Organizational Culture for
Transformation Process.
Gnanadev, A., Medical Director and Chairman Department
of Surgery Arrowhead Regional Medical Center, USA
& Razzouk, R. Y., Professor, California State
University, San Bernardino, USA. Implementing a Gang Tattoo Removal Program : A Marketing Perspective.
Malama, E-L.,
PhD Student, University of Macedonia, Greece, Vlachopoulou,
M., Accociate Professor University of Macedonia,
Greece, Manthou, V., Associate Professor, University
of Macedonia, Greece. Challenges and Limitations in Viral
Marketing Strategy.
11:00-12:30 SESSION II
Chairperson: Kitchen, P., Professor,
Hull University Business School, U.K.
Borgne-Lavinière, M., Professor, ESCEM School
of Business and Management, France & Loussaïef,
L., Professor, ESCEM School of Business and
Management. Humor in Television Advertising: Speck’s
Framework Applied to the French Market.
Gulawani, M., Professor,
AUDENCIA
School of Management
Nantes, France. Non- Interruptive Advertising: The Future
for the Television Entertainment Industry.
Veloutsou, C., Lecturer, University of Glaskow, U.K., Daskou, S.,
Lecturer, University
of Glaskow, U.K. & Kennedy, H., Student,
University of Glaskow, U.K. Ethics and Advertising: How Unethical the Use
of Guilt, Sex Appeal and Women in Stereotyping Roles is Really Perceived by
Young Scots?
Doster, L., Senior Lecturer,
Coventry University, U.K. & Dunn, C., Senior
Lecturer, Coventry University, U.K. Store Design and its Effect
on Customer Profile, Behaviour, Duration of Visit and Turnover- A study of UK Licenced Betting Offices.
12:30-14:00 SESSION III
Chairperson: Veloutsou,
C., Lecturer, University
of Glaskow, U.K.
Schwarz, M., Assistant
Professor, Harvard University, USA. Investment Tournaments: Should a Rational
Agent Put All His Eggs in One Basket?
Nunlee, M., Assistant Professor,
Syracuse University, USA. Supplier’s Reputation for Quality Influences
on Prices.
Korkofingas, C., Lecturer,
University of
Technology and
Macquarie University, Australia. Making Customer
Satisfaction Measurement Relevant.
Karjaluoto, H., Professor, University of Oulu, Finland, Karvonen, J.,
Researcher, University of Oulu, Finland, Pakola, J., Assistant, University of Oulu,
Finland, Pietilä, M., Researcher, University of Oulu, Finland, Salo, J.,
Researcher, University of Oulu, Finland, Svento, R., Professor, University of Oulu,
Finland. Exploring Consumer Motives in Mobile Phone Industry: An Investigation
of Finnish Mobile Phone Users.’
14:00-16:00 LUNCH (Tavern GREEN PARK, 22 Mavrommateon
Street,
Pedion Areos)
16:00 – 17:30 SESSION IV
Chairperson: Nunlee, M.,
Assistant Professor, Syracuse University, USA.
Brassier, P., Professor, Groupe
ESC Clemont-Graduate School of Management, France
& Rodrigues, C., Doctoral Student, University of Auvegne, France. Time Management, Activity Selection and
Sales Performance: A New Way to Reposition the Roles Between
Management and Salespeople.
Lodato, M. W., Executive in Residence, California
Lutheran University & President MWL &
Company, USA. Sales Management Processes
and Sales Process Management. (Thursday 26th of June, afternoon)
Flicker, M. H., Associate
Professor, Fordham University, USA & Gardner, M.P., Associate Professor,
University of Delaware, USA. Who’s afraid of the Big Bad Wolf? A Segmentation Scheme for Shopping Behavioural Change in the Face
of Danger.
Mittal, B., Professor, Northern
Kentucky University, USA. Opinion Leaders and
Influential-Monomorphous or Polymorphous? Some Research Questions.
17:30 – 19:00 SESSION V
Chairperson: Flicker,
M. H., Associate Professor, Fordham University, USA.
Belaounia, S., Associate Professor,
Rouen
School of Management, France. The Link between Diversification and
Performance Revisited from a Measure of the Strategy Based on the
Organizational Structure.
Le, P. T., Professor, Grenoble Ecole de Management,
France. Towards a Dynamic Model of
Strategic Vision – Organizational Action Alignment.
Moussetis, R., Assistant Professor, North Central
College, USA, AbuRahma, A., Assistant Dean and
Professor, Alliant International University, USA, & Nakos, G., Associate Professor, Clayton State University, USA.
Transnational Societal Strategy: An Exploratory Model
for the Societal Environment of International Management
Holm, O., Associate
Professor, Stockholm University, Sweden. A Study of Business
Pathology.
22:00
DINNER (Tavern ROZALIA, 58, Valtetsiou Street,
Exarchia Square)
Friday, June 27, 2003
08:30-10:00 SESSION VI
Chairperson: Phukan, S., Professor, Bemidji State University, USA.
de Boer, T. W., Associate Professor,
University of Groningen, The Netherlands. Evolutionary
Organizations and Information Systems.
Chandra, A., Professor,
Indiana State University, USA. Information Technology Industry in India and its Global Competitiveness: Problems and
Prospects.
Ronaghi, F., Research Assistant,
University of Vienna, Austria. IT-based Strategic Management.
Sakellariou, C.N., Assistant
Professor, Nanyang Technological University,
Singapore & Patrinos, H.A.,
Researcher, The World Bank, Washington DC, USA. Technology, Computers and
Wages: Evidence from a Developing Economy.
Szecsi, K.J.,
PhD Candidate and Guest Lecturer, Stockholm University, Sweden. Bridging Organizational
Barriers for Co-creation: Knowledge-Based Service Management at the Boundary of
the Firm.
10:00-11:30 SESSION VII
Chairperson: de Boer,
T. W., Associate Professor, University of Groningen, The Netherlands.
Bardak, I., Nortel Network NETAS, Turkey & Cengiz,
E., Assistant Professor, Istanbul University, Turkey. The Success of the Mobile Internet Content Providers
in Japan. What Can Turkey Learn From The Japanese Experience?
Blecker, T. Professor,
University of Klagenfurt, Austria & Graf, G. Research
Assistant, University of Klagenfurt, Austria. Internet Based Production Concepts –
Implications for Business Management.
Dacko, S., Lecturer,
Warwick Business School, U.K. Doing Business on “E-Time”.
Phukan, S., Professor,
Bemidji State University, USA. E-Commerce and Privacy: Issues and Concerns.
11:30-13:00 SESSION VIII
Chairperson: Dacko, S., Lecturer,
Warwick
Business School, U.K.
1. Cour, A., Assistant Professor, Copenhagen Business School, Denmark. Steering in Non-Profit
Organizations.
2. King, N., Professor, University of Windsor,
Canada, McMahon, S., Professor, University of Windsor, Canada, Lan, G., Professor, University of Windsor, Canada & Rieger, F., Professor, University of Windsor, Canada. Canada Dimensions of the Governance Experience: A
Survey of Not-For-Profit (NFP) Board Members in a
Mid-Sized Canadian City.
3. Põder, K., Chair, Estonian Business School. Estonia. Good Management and Rent Seeking: Measuring
Social Cost of Imperfect Competition and Rent Seeking in Estonia.
4. Pierrakis, Y.,
Research Associate, Cardiff Business School, U.K.“Triple Bottom Line” and the Corporate
Performance Indexes. (June
26th and June 27th).
Radin S. President, Callfree
Telecom Communications, Corp. Proposal for a Consumer Attitude Toward Behavioral Study on the Relationship Between an Internet
Selling Matrix and Marketing Success via the Internet.
13 :00-14 :30 SESSION IX
Chairperson: Cour, A., Assistant Professor, Copenhagen Business School, Denmark
Bravo, P., Professor,
University
of Ottawa, Canada & Pedwell, K.,
Professor, University
of Ottawa, Canada. Corporate Social and Environmental
Reporting: A Comparative Analysis of Developed and Developing Countries.
Hetzner, C., Associate Dean,
Boston College, U.S.A. Corporate Moral Responsibility: Structural
and Normative Conditions.
Ramus, C.A., Assistant Professor, University of
California, Santa Barbara, USA, Montgomery, D., Sebastian S. Kresge Professor of Marketing Strategy, Stanford
University, Stanford, USA. Corporate Social Responsibility Reputation Effects
on MBA Job Choice.
Lau, C. T., Professor,
California State University, Los Angeles, USA & Haight, T.,
Professor, California State University, Los Angeles, USA. Corporate Governance.
Zenou, E., Professor, Audencia
Nantes. Ecole de Management, France. Corporate Governance and CEO Value : Proposal of Theoritical Guidelines
14:30-16:30 LUNCH (Tavern GREEN PARK, 22 Mavrommateon
Street,
Pedion Areos)
16:30 – 18:00 SESSION X
Chairperson: Hetzner, C., Associate Dean, Boston College, U.S.A.
1. Djavanshir, R., Professor,
Johns Hopkins University & Khorramshahgol,
R., American University KOGOD School of Business, USA. The Implications of Chaos
Theory in Strategic Planning in Global Environment.
Patton, C., Professor Emeritus, University of the Nations, USA & Patton,
P., University of the Nations, USA. Multinational Corporation Exports from Australia:Why Is It the Area's Leading Source for 7
Large MNCs?
Salavrakos, I.,
Lecturer, London
Metropolitan University,
U.K. & Petrochilos,
G., Visiting Lecturer, The
University of Birmingham, U.K. The Stability of International Joint
Ventures: Evidence from Greek Joint Ventures in Eastern Europe.
4. Young, A., Professor,
Syracuse University, USA, Broussard, J., Professor, Rutgers University, USA
& Koveos, P., Professor, Syracuse University,
USA. The Index of Economic Freedom and Economic Growth in
Central and Eastern Europe. (26th or the 27th of June)
18:00 – 19:30 SESSION XI
Chairperson: Patton, C., Professor Emeritus, University of the Nations, USA.
1. Hansen, T., Associate Professor,
Copenhagen Business School, Denmark. Value-
driven Planned Behaviour: A Model for Predicting Consumer
Online Grocery Buying Intention
2. Hansen, T., Associate Professor, Copenhagen
Business School, Denmark & Sestoft, C., Doctoral
Candidate, Copenhagen Business School, Denmark. Predicting Consumer Online
Buying Intention: A Conceptual Model Tested on Five Product Categories.
3. Niemelä, T., Senior
Assistant, University
of Jyväskylä, Finland. Inter-Firm Co-operation
Capability in the Context of Networking Family Firms: The Role of Power.
4. Nicolaou, A.I., Associate Professor, Bowling Green State University, USA. Quality of
Post-Implementation Review for Enterprise Resource Planning Systems. (27th of June).
19:30-20:30 GENERAL ASSEMBLY OF ATINER – Members only
21:30: DINNER-GREEK NIGHT (STAMATOPOULOS,
26 Lissiou Street, PLAKA,)
Saturday, June 28, 2003
The following
sessions will take place at DELTA SCHOOL, 3 Rethymnou Street, 2nd Floor.
08:30-10:00 SESSION XIIa
Chairperson: Mourgos, S., Emeritus
Professor, University
of New York, U.S.A.
1. Lustsik, O., Ph.D Candidate,
University of Tartu, Estonia & Sorg,
M., Professor, University
of Tartu, Estonia. Reasons for E-banking Development: Estonian
Case
Nicolaidis, C., Senior Lecturer,
University of Macedonia, Greece, & Michalopoulos,
G., Lecturer, University of Macedonia, Greece. The Greek banking firms: Strategic positioning
and profitability.
Pasiouras, F., Coventry University, UK., Doumpos, M., Technical University of Crete, Greece, Kosmidou, K., Technical University of Crete, Greece,
& Zopounidis,
C., Technical University of Crete,
Greece. Foreign Versus Domestic Banks’ Performance in the UK: A Multicriteria
Approach.
Saksonova, S., Professor,
University of Latvia, Latvia. The Problems of Bank Asset
Structure Optimization under the Circumstances of Globalization.
08:30-10:00 SESSION XIIb
Chairperson: Floros, C., Professor,
University of Portsmouth, U.K
Kappas, I., Ph.D
Candidate, University of Brighton, U.K. A Crisis Management
Comparison Approach among Organisations Affected by Disasters in the United Kingdom and Greece.
Melewar, T.C., Warwick
Business School, U.K. & Patterson, D., Warwick Business School, U.K.
Towards a Better Understanding of Corporate Identity: an Exploratory Study.
Roche,
L., Professor, Grenoble Ecole
de Management, France. The « Oral » Manager.
Williams, M., Professor,
Harrow
Business School, U.K. Agency Issues in Business Economics.
10:00-11:30 SESSION XIIIa
Chairperson: Melewar, T.C., Warwick Business School, U.K.
1. Floros, C., Professor,
University
of Portsmouth, U.K. The Effect of Futures Trading on Stock Market
Volatility: Evidence from Greece.
Laopodis, N., Associate Professor,
Fairfield University, U.S.A. International Portfolio Diversification:
Evidence from the US and European Equity Markets.
Mavrokefalos, F., Ph.D. Candidate, Queen Mary University
of London, U.K. Equity Premium in Greece.
Wang, Z., Professor, Montclair
State University, USA & Chen Q., Professor, Montclair State University, USA
& Lee Z., Professor, Montclair State University, USA. Data
Mining in the Finance and Banking Industry.
10:00-11:30 SESSION XIIIb
Chairperson: Nicolaidis, C., Senior Lecturer,
University of Macedonia, Greece,
1. Dentiste-Mueller, R. Associate Dean, University and College
of Charleston, USA, Broderick, A.J., Professor, Aston
University, U.K. & Mueller, J.D., Professor, University and College of
Charleston, USA. National Identity in an Era of Globalization: Implications for
International Business. (27 or 28 June)
Hadjidakis, S., Professor,
Intercollege School of Business, Cyprus. Travel Executives’ Perceptions on the Impact
of Globalization on contemporary Business. (28th of June).
Leitana, L., Lecturer, The
University of Latvia, Latvia. Power Industry in Latvia in the Context of Globalization
and Urbanization.
Rupeika-Apoga, R., Professor,
University of Latvia, Latvia. Making the Most of
Globalization.
11:30-13:00 SESSION XIVa
Chairperson: Dentiste-Mueller, R. Associate Dean, University and
College of Charleston, USA
1. Dimou, I., Ph.D.
Candidate, University
of Surrey, U.K. Expansion Strategy of International Hotel
Firms: An Empirical Examination
2. Durbarry, R., Lecturer,
Nottingham University Business School, U.K. UK’s Tourism
Demand in the Mediterranean Countries.
3. Gooroochurn, N., University of Nottingham, UK & Sugiyarto,
G., University
of Nottingham, UK. Competitiveness Indices in
the Travel and Tourism Industry.
Giovanis, A. N., Professor, Technical University of
Crete, Greece & Kostakis,
H., Professor, Technological Institute
of Piraeus, Greece & Kostakis, C.,
Professor, Technological Institute of
Piraeus, Greece. The Effects of Service Quality, Perceived Value and Customer
Satisfaction on Post-Purchase Behavior of Business
Customers: An Empirical Study of the Business Air Travel Industry.
11:30-13:00 SESSION XIVb
Chairperson: Wang,
Z., Professor, Montclair
State University, USA
Chan,
A., Professor, Ryerson University, Canada. National Cultures and
Accounting Standards.
Kubatova, K., Professor,
University of
Economics
Prague, Czech Republic. Corporation Income Tax in
the European Union Countries and its Perspectives in the Global World.
Lachova, L., Professor,
University of
Economics
Prague, Czech Republic. Application of the Equity Principle in
Personal Income Taxation and its Impact on the Price of the Labor
in the Czech Republic Compared with the E.U.
Countries.
Vancurova, A., Professor,
University of
Economics
Prague, Czech Republic. Progressivity of Personal Income Tax– Case Study of
Czech
Republic.
13:00-14:30 SESSION XVa
Chairperson: Durbarry, R., Lecturer, Nottingham University Business School, U.K.
1. Kleijn, E.A.H., Professor, Free University, The
Netherlands. Performance Measures for
Small Service Firms.
Ogrady, B., Lecturer,
Curtin
University of Technology, Australia. The Signalling Content of Market
Announcements: A Study in Equity Market Efficiency.
Scherbina, A., Assistant Professor,
Harvard Business School, USA. Why Investors May Underweight Bad News.(28TH OF JUNE)
Karlsson, A., Professor,
Stockholm University, Sweden. Investment Decisions and
Risk Preferences among Non-Professional Investors.
13:00-14:30 SESSION XVb
Chairperson: Hadjidakis, S., Professor, Intercollege School of Business, Cyprus.
Apostolakis,
A., Professor, University of Portsmouth, U.K. & Jaffry,
S., Professor, University
of Portsmouth, U.K. Heterogeneous Preferences for Greek Heritage
Attractions. (June 27th and June 28th)
Foster, M.J., Associate Dean, Faculty of
Business, Kingston
University, U.K. Culture: A Source of Difficulty or a Launch
pad of Understanding.
Stevenson,
R.L., Lecturer, The Robert
Gordon University, U.K. Brand Development for the Olympic Games:
Gold, Silver or Bronze? (June 28th)
14:30-16:30 LUNCH (Tavern GREEN PARK, 22 Mavrommateon
Street,
Pedion Areos)
16:30 – 18:00 SESSION XVIa
Chairperson: Foster, M.J., Associate Dean, Faculty of Business,
Kingston University, U.K
1. Conklin, D.,
Professor, University
of Western
Ontario, Canada. Outsourcing the HR
Department: Decision Determinants, Contracts Strategies and Governance
Structures.
Ho, L. DBA Candidate, International
Graduate
School of Management,
University
of South Australia, Australia. The China Human Resources Challenge: An investigation
of the Motivation of Technical Employees of China’s Telecom Operators. (June 28)
Hojjat, M., Professor,
Neumann College, USA. A Multi-discipline Case Study in Human
Resources Management & Finance: Analysis of the Total Cost of Attrition.
Mackavey, M., Professor, School of Management at
Lesley
University, USA. The Changing Workplace: Trends and Challenges
for Managing Work in the 21st Century.
16:30 – 18:00 SESSION XVIb
Chairperson: Karlsson, A., Professor, Stockholm University, Sweden.
1. Bule, L., Lecturer,
University
of Latvia, Latvia. The System of Provision of
Pensions in Latvia and the Problems of it.
Tixier, M., Professor,
Essec, France. Companies and Public Opinion: Diverging Interests?
Torkko, M., University of Oulu, Finland & Lehtinen, U.,
University
of Oulu, Finland. Portfolio Farmers’ Opinion
about the Finnish Consultancy System.
Hojjat, T., Professor,
DeSales
University. USA. Money and Economic Activity in Developing
Countries: A Case Study of Five Middle Eastern Countries.
18:00 – 19:30 SESSION XVIIa
Chairperson: Hojjat, T., Professor, DeSales University, USA.
Makinen, H., Professor, Turku School of Economics and Business Administration, Finland. Recruiting Pharmaceutical
Sales Reps: A Content Analysis of Job Ads.
Panigyrakis G., Professor, Athens University of Economics
and Business, Greece, Polychroniou P., PhD Candidate,
Athens University of Economics and Business, Greece. Effective Conflict
Management and Organizational Effectiveness: A Theoretical Approach.
Coakley, J., Professor, University of Essex, U.K.
& Iliopoulou, S., Ph.D. Candidate,
University of Essex, U.K. The Effectiveness of Equity-Based
Compensation in the UK:
Evidence from New and Old Economy Firms.
18:00 – 19:30 SESSION XVIIb
Chairperson: Tixier, M., Professor, Essec, France.
Arzova, S., Professor,
Marmara University, Turkey & Uydaci, M., Professor,
Marmara University,
Turkey. The Supply Chain Management of a Turkish
Retailing Giant from the Standpoint of Cost Lowering and Productivity
Increasing.
Uusipaavalniemi, Assistant Professor,
University of Oulu, Finland. How does the Increased Uncertainty Affect
Supply Chains? – Reflections from the Finnish High Tech Industry.
Yatsenko, Y., Professor,
Houston Baptist University, USA. Rational Management of
Productive Capital under Technological Change.
Shackleton K., Professor,
University of Glasgow, U.K. & Manochin
M., Professor, University of Glasgow, U.K. The Manufacture of Trust: Resource Allocation
in a British University
21:30: DINNER (Tavern “AMA LACHEI”, 69 Kallidromiou Street)